Famru
For Instagram sellers

Stop selling on DM + Paytm. Add Buy Now with escrow.

List your products on Famru. Buyers pay online — we hold the money until you deliver. You ship yourself. Platform fee is only ~2% payment charges. Creators are optional.

Free to list · ~2% payment charges · You handle shipping

The problem

Instagram sells — payments don’t feel safe

Buyers DM for price, pay on UPI, and hope the parcel arrives. You lose sales to trust. Famru adds Buy Now + held payments — without becoming Amazon.

01

No price / Buy Now

Reels show the product but force DMs. Every sale needs a chat.

02

Paytm / UPI risk

Buyers fear paying a stranger. You fear disputes after shipping.

03

Promotion is messy

Creators want clear commission. Codes and DMs don’t track who sold what.

How Famru works

List · Sell · Ship · Get paid

  1. 1

    Sign up

    Create your seller account with Google in under a minute.

  2. 2

    Upload products

    Photos, video, title, price, description — normal ecommerce fields.

  3. 3

    Share Buy Now

    Put the Famru link in your bio, stories, or Reels.

  4. 4

    Ship & get paid

    You deliver. After confirmation, we release payment to you.

Pricing

Simple fees sellers actually accept

Direct sales

~2%

Payment gateway charges only. No 10% platform cut. You keep ~98% of the selling price (minus your shipping).

  • Escrow held until delivery
  • You handle logistics
  • Free to list products

Optional creators

You set %

Don’t want promotion? Sell without creators. Want more reach? Turn on a commission (e.g. 8–12%) — creators promote with a tracked code/link and get paid after delivery.

  • Promotion is optional per product
  • You choose the commission
  • Paid only on successful orders

Example: ₹1,000 sale, no creator → ~₹20 PG · you keep ~₹980 before shipping. With 10% creator → ~₹20 PG + ₹100 creator · you keep ~₹880.

What you upload for each product

Same fields buyers expect on any shop.

  • Title & description
  • Price (+ optional MRP)
  • Photos (up to 8)
  • Optional video
  • Category & SKU
  • Stock quantity
  • Shipping notes
  • Optional creator commission %
  • Draft or Active status

Ready to list your first product?

Sign up as a seller, complete a short profile, and upload products from your dashboard.